VG
Biography
I am an Associate Professor of Graphic Design and Visual Communication at the Faculty of Art and Design, International Balkan University in Skopje, North Macedonia.
My academic and professional work focuses on graphic design, visual communication, visual semiotics, cultural identity, typography, visual culture, and the evolving relationship between artificial intelligence and creative practice.
My research examines how graphic design reflects and constructs cultural identity, with particular attention to Macedonian and Balkan visual culture. My recent work explores visual symbolism, film posters, postage stamps, ethics in graphic design, AI-generated art, and visual ideation.
Alongside research, I teach and develop courses across graphic design, typography, branding, packaging, illustration, digital design, prepress, web design, 3D visualization, and emerging technologies.
I currently coordinate the MA programme in Graphic Design and contribute to curriculum development, academic mentoring, research, and international collaboration.
Research Interests
Graphic Design • Visual Communication • Visual Semiotics • Cultural Identity • Visual Culture • Typography • Design History • AI & Design • Graphic Design Ethics • Balkan Visual Culture
Academic Identifiers
ORCID: 0009-0003-7997-7833
Web of Science ResearcherID: PJC-2159-2026
